Play Seriously Culture

“You can learn more about a person in an hour of play than you can from a lifetime of conversation” – Plato


Research shows that Play can become a doorway to a new self. Because play is all about trying on new behaviors and thoughts, it frees us from established patterns.

PlayShop* is our flagship play-based workshop format that uses the design thinking coupled with systems thinking approach, toys with LEGO® SERIOUS PLAY®, Play-Doh, custom toys, board and card games, and tinkers with DIY emerging technologies to build empathy, increase creativity with collaboration, articulate ideas more effectively, and solve complex 21st century problems with your hands.

Principles of Lean Startup and Agile Strategies, lessons from Vedas, The Golden Ratio / Fibonacci series, Biomimicry (innovation inspired by nature),  and other sustainable techniques are used to generate ideas during the PlayShop.

*Originally coined by O. Fred Donaldson, Phd

Why PlayShop

The PlayShop adopts a unique approach that lets you think with your hands and listen with your eyes to empathize, articulate and come up with impactful, creative solutions. This method uses minimal technology intervention and is successfully being used by brands and businesses across industries.

The PlayShop also serves as a safe, collaborative space – where no ideas are sh!tty ideas, where you will not be judged and where you can learn to make mistakes without being scolded at! Our PlayShop exercises don’t search for the ‘right’ answer but look for the most unusual yet meaningful result.

This format helps with achieving the following objectives:

Facilitate constructive dialog
Creative thinking
Agile and Lean mindset development
Value proposition development
Culture building
Business model generation canvas
Co-Create with customers, employees, partners and vendors
Create a shared mindset
Leadership development
Change management
Strategy development and exploration
Innovation and product development
Individual mentoring and executive development

As a part of the [Play Seriously. Design Consciously. Transform Culture.] framework, participants will also learn to creatively apply emerging trends and technologies in order to lead radical, unconventional customer-focused innovation. Best-in-class case studies and examples across industries will also be discussed.

PlayShop gets the job done more effectively. We use the PlayShop format in our Consulting assignments.


Build models with LEGO®

The LEGO® SERIOUS PLAY® methodology is an innovative process designed to enhance innovation and business performance through building with LEGO® elements. Based on research which shows that this kind of hands-on, minds-on learning produces a deeper, more meaningful understanding of the world and its possibilities, the LEGO® SERIOUS PLAY® methodology deepens the reflection process and supports an effective dialogue – for everyone in the organization.

What does a PlayShop feel like

Dynamic, collaborative and highly engaging! Participants will form teams with their cross-functional peers to solve real-world problems and untap hidden innovation opportunities.

Design thinking (and doing) on steroids!

Participants will specifically learn to build LEGO models & use proprietary canvases to communicate their ideas. This experiential approach produces a deeper, more meaningful understanding of the customer and facilitates purpose-driven innovation in a playful format.

Video clips of corporate workshops

Sounds interesting? Email us at

PlayShop Blocks

Sneak-PeakFoundationDeep DiveCustom Bootcamp
Kindle CuriosityBuild BasicsSolve Innovation ChallengesAchieve Business Outcomes
(2-4 hours)(1 day)(2-3 days)(More than a week)

Are you ready to play seriously? Email us at

For details on our PlayShop for Corporates and Academic institutions [click here], or if you are just looking to get inspired, attend or request for a presentation for yourself or your team on new age thinking and technologies [click here].